Conservative media was quick to brand the Barbie movie as yet another attack on masculinity. I definitely can see where people might think that. It's easy to assume that whenever anything is being criticized (or when people are painting boundaries) that the thing in question is "under attack." In this particular instance, that "thing" would be "patriarchy" and "toxic masculinity." But I think the message is more complex, and it comes through the words of the creator of Barbie as the ghost of Ruth Handler. In one of the best scenes in the movie, this ghost says to Barbie that ideas live forever. She points out that the pain of being human causes us to make up all kinds of things. Patriarchy is one of those things. But there are dozens of other things that we make up too that end up being harmful.
For both the Ken's and the Barbies in the movie, unrealistic body expectations are made up things that have been heaped on both genders. And the ones who have always been on top have always made it rough for the people who have been on the bottom. But it doesn't have to be this way, because "its all made up." It reminds me in some ways of the war that is going on between artists and people who are using a.i. I'm in several Facebook groups where people excitedly post their a.i. art and share their prompts, I have observed that an argument breaks out almost every other day. Do not underestimate what I'm saying here. These arguments generate upwards of a thousand comments in which artists are trashing a.i. and a.i. "prompt engineers" are calling artists "obsolete do nothings" or worse. The whole art industry looks like it is in meltdown, and art majors and art schools will probably vanish within ten years as there literally is no money for those people who want to do that kind of work now. It makes me sad, but this is just how humans are.
For the longest time, people who excelled at anything really would kind of lord that over people who were trying to do the same thing who couldn't. It shouldn't be a newsflash that people aren't born equal. Some have gifts and talents and assets that other people just don't have, and they start way ahead. If life were a race, everyone has a different starting point and some people are born in the deepest holes and are expected to climb out of that. If you realize that what I'm saying is true, you can see why a.i. is such a gift to so many people. Suddenly along comes this machine that can do the thing better than everyone, and the people who had no talent are flocking in droves to use the machine to be able to finally create things that they've wanted to be able to do and could never afford to do. And (at first) the artists laugh until they realize that they've been replaced. And now insults fly back and forth between the two camps of people. One is gloating that they now are in a position where they don't need the other. And the other is scared that they are going to be replaced and will have to eek out a living like people they previously had contempt for. It's awful, but its human nature.
But the message of Barbie is that it doesn't have to be this way. However, it isn't all rosy in its messaging either. It freely admits that equality for all people may come in time, but that history doesn't paint such a rosy picture of how things have gone in the past.
I have to give Mattel a few kudos that it was willing to poke so much fun at itself in this. The boardroom that wants to guide women on their path is completely run by men. And they allowed Aqua's song "Barbie Girl" to be sampled into a new song for the movie that plays over the credits. Originally, Mattel tried to sue Aqua for defamation for coming out with that song, which has some pretty rapey lyrics to it. But now, they see that it's basically what people do with Barbie dolls. And even though Barbie gave girls a lot of representation in different fields, there was always the question of, "What was Ken?" And by the end of the movie, we realize that he's just a stand-in for straight American (modern) men who decided to tie their self worth to a girlfriend's approval.
This take on the state of the modern man surprised me. It's an untenable position for many, where boys are told by the system that their entire worth as a man rests on their ability to get a woman to be their girlfriend. In Ken's case, he doesn't even know what to do with a girlfriend. He just knows he needs to have one. But since the Barbies are independent and self-sufficient, they don't need a Ken. So a Ken has no reason to exist.
In the movie, Ken's journey is a particular fascination for me. Ken (once he's in the real world) finds that men rule everything, and he interprets it the way a lot of people in Ken's position would interpret it in order to refute its existence: all men are on top by the very fact of being men. But then he gets his dose of reality: being a man is not enough. You have to be the right kind of man. You have to be educated and wealthy, and meet a number of arbitrary criteria. The ending message then is that if Ken wants to be happy, he needs to define his own role in life. And society needs to change so that Ken has that space to find that role. And our current society (sadly) too often does not allow for this kind of self-discovery.
As I finish this essay on Barbie I want to end with this: one gender being in charge and ignoring the struggles of the other is a problem. But honestly, it goes beyond gender. Just replace that word with just about anything else within context, and you'll understand what I'm saying. One "caste" being in charge and ignoring the struggles the other is a problem. One political party being in charge and ignoring the struggles of the other is a problem. And repeat, etc. We all could do better, and once again, it doesn't have to be this way.